Musicians can learn first steps to stardom

Published: Wednesday 27th July 11

Budding musicians can pick up a wealth of tip tips from industry insiders at a series of professional music workshops in Balham tomorrow (Thursday) as part of the London Folk Festival.

Singers, songwriters and musicians will be able to pick up insights and ideas and hear the thoughts of passionate and successful music industry professionals at a series of workshops being staged at the Bedford pub in Bedford Hill.

It costs nothing to attend these panels and the free advice on offer could help launch the careers of south London's next wave of musical superstars.

From 12 noon until 1.30pm, the workshop will be discussing New Income Streams. In an age where the traditional music industry is becoming more and more fragmented and the "old model" is no longer the norm, musicians, songwriters, performers and managers must look for alternative ways to find funding for the development and progress of an artist's career.

This panel brings together two cutting edge companies that have been set up to create income streams where none existed before and two established companies who are working to provide more opportunities for artists  to earn money at every level.

This is followed by a 2.30pm to 4pm seminar on management. Behind every great artist there is normally a great manager. But who is the right manager for you and what does a manager do? Every one has their own style and experience that suits different acts. Find out from the experts just what goes into looking after an artist' career and how to make them a great success

From 4.30pm to 6pm there will be a SongDrop session. Throughout the day artists will be able to "drop" their CD's into the DropBox - then this panel of music lovers and experts will listen to one track at a time drawn at random from the box and give their honest and positive appraisal of the music, recording and song.  In a world where there is so much new music coming through, the first 20 seconds may often be the door that opens for your career or may be the reason no one calls you back. This is your chance to get professional input on what you are doing. The panel will only listen to music from artists/writers who are actually in the room.

To register to take part in tomorrow's events and to find out more information visit

The London FolkFest aims to bring together the very best in traditional and contemporary acoustic music performance, provide workshops and panels to help share essential knowledge and to create an outreach event that brings music to the community. 

The festival has been organised by The Bedford with the support of the Folk Alliance International, PPL, the Balham Town Centre Partnership and Wandsworth Council. 

So far this week two well received evening shows have taken place in the Bedford pub and three acoustic lunchtime sets have been held in the Balham Community Space.  

Two further free evening shows are planned for tonight (Wednesday) and tomorrow (Thursday) evening in the Bedford Pub, 77 Bedford Hill from 8.30pm, one further free lunchtime acoustic set is planned for tomorrow in the Balham Community space, Bedford Hill (next to Sainsbury's Car Park) from 1.30pm to 2.30pm. 

For further information visit


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